Welcoming Santiago Lyon

By Andy Parsons, Content Authenticity Initiative Director

Today I am delighted to welcome Santiago Lyon to the CAI team as Head of Advocacy and Education.

As we enter year two of the Initiative, Adobe’s commitment to responsible use of powerful creative tools has never been stronger, and along with it comes our mission to create technology that restores integrity to content of all kinds.

With more than 30 years of experience as a photojournalist and industry executive (notably as vice president and director of photography of the Associated Press), Santiago’s career has focused on truth, integrity and empowering photographers to tell important, compelling stories. He has earned many awards for his work on conflict, including two World Press Photo prizes and the Bayeux prize for war photography. 

Santiago brings a truly unique perspective to the CAI, based on a lifetime of dedication to media integrity. In Content Authenticity, he sees the potential to bring verifiable provenance to an industry increasingly challenged with inauthentic content and disinformation.

Beyond our work on standards, technology and partnerships, an essential tenet of the CAI is to build awareness through pragmatic education of creators who will use CAI tools in their work. With the leadership Santiago brings to the team, we look forward to great progress both teaching and learning from the photojournalism community.

This is a good day for the CAI. Welcome, Santiago!