CAI Member Serelay Launches First Publicly Available Software Apps with CAI Technology Enabled

By the CAI team

Our Member Community 

Since rolling out the Content Authenticity Initiative membership program in December, we’ve welcomed a broad range of participants, from publishers to advocacy groups to photojournalists to hardware manufacturers to software companies. We’ll be highlighting activity from within our member community as part of our core mission to support prototype development with real-world applications of secure provenance details at scale. Joining the previously supported hardware prototype from Qualcomm and Truepic, and the Starling and Reuters 78 Days project, we are pleased to announce our first software prototype from the CAI member community from Oxford, UK-based Serelay Technologies.  

The First CAI Software Prototype 

Serelay has announced that their two core imaging products, Idem and React, now incorporate CAI technology into their Trusted Media Capture software. Idem allows secure and verifiable capture of images through the Serelay camera, and in order to preserve user privacy does not require registration. React allows the same, but through their smartphone’s native camera. Serelay’s SDK implementation of these apps, also available now, offers this functionality to third-party developers.  

A look at the React app.

Through their implementation of CAI technology, Serelay uses Trusted Media Capture software to record hundreds of anonymized data points, such as location, wifi networks, or cell tower readings, at the moment an image is captured so the image can later be authenticated. A side-by-side comparison shows even one pixel or video frame that has been altered. Through sharing provenance information for both images and videos, Serelay’s apps join the CAI constellation of end-to-end, interoperable implementations. 

A side-by-side comparison of images from Serelay react as seen in the CAI Verify tool.

What’s Next 

We applaud the extensive work done by the Serelay team to bring the early CAI specifications to life in Idem and React. This noteworthy achievement is truly pioneering and we look forward to sharing more about Serelay’s work and the work of other teams in the CAI community. For a deeper dive into another of these, please join us for our first members-only event on Wednesday, March 31 as we speak with co-author of our foundational white paper, Jonathan Dotan about the 78 Days project. He’ll be joined by Reuters senior photojournalist Lucy Nicholson in conversation with our head of education and advocacy, Santiago Lyon. You can find out more information about the event, A New Model for Trust in Photojournalism, and join us as a CAI member here. As a member, you’ll find out first about exclusive member events, get early access to our SDK, plus prototype support from the CAI team.